Felicia G. Terry
615.301.1726 | felicia@feliciaterry.com
Annual Fund Development
Fundraising Services
Board Fundraising Training
An Annual Fund is defined as "an organized effort to obtain gifts on a yearly basis to support, at least in part, the general operations of a nonprofit organization." The annual fund is the building block for all fund-raising and is the first step to securing donor loyalty. Unfortunately, it is often poorly planned or has not been planned at all. I can help you develop a comprehensive annual fund plan to grow unrestricted dollars for you nonprofit.
An active, committed Board is vital to a nonprofit's fund-raising plan. However, many Board members often fear fundraising. I will work with your Board to 1) help them understand their role in all stages of fundraising and 2) present strategies and techniques that help members raise funds for your nonprofit.
Case Statement Development
A Case Statement is at the heart of your fundraising strategy and is vital to convincing a potential donor why his or her support is needed. I can help you craft a compelling case statement that can turn a potential donor into a committed partner.
Fundraising Infrastructure Development
Successful fund-raising programs require institutional memory, efficient acknowledgement processes and data tracking systems. I will work with your nonprofit to ensure you have a strong fund-raising infrastructure.
Fundraising Materials Development
They are countless materials that accompany fund-raising programs - solicitation letters, donor acknowledgement letters, campaign updates, newsletters, webpage copy, and more. I can help write and design these documents. I can help craft and design concise, effective communications to win more supporters to your cause.
Fundraising Plans
Every organization, no matter its size, needs a fundraising plan to guide and support its efforts. Without a plan of action, it is impossible to do effective, sustainable fundraising. Crafting a fundraising plan is crucial for several reasons – it will enable you to set achievable goals, monitor your results and refocus your efforts if a particular aspect of your plan is under performing. I can help your nonprofit develop a solid fund-raising plan that will utilize your current staff and leadership, their time, and their talents.
Major Donor Program Development
Whether for capital or annual gifts, major donor campaigns are an extremely effective means of raising significant income. I can help you integrate a major donor program into your nonprofit's fundraising plan, creating an investment well worth the time and money.
